Septiyah – founder of Mungil Souvenir –ashop with souvenirs made by small, local producers.
Q1: What do you appreciate yourself in the business mainly for?
I’m glad I can help people to sell and promote their products. They really need support to improve the way they market and sell their things. Our biggest success is that we have more demand than before and it means they have more income.
Q2: What is the biggest challenge for you now?
The biggest challenge for us are government regulations, especially about export and import. First of all, for the import and export policies Indonesia is full of imported stuff from China, which is really cheap, and it is threatening our local products. Government regulations don’t really support the micro-enterprise, especially regarding funding. Another challenge is to encourage craftsmen (small producers) to make a new product or make some innovation because there is a certain demand. They prefer to wait and copy from others. I always work with them and introduce them to a new design, inform them about what is trendy now. I also help them promoting their products through social media and teach them how to communicate with consumers through chat applications (such as whatsapp and bbm).
Q3: What advice do you have for yourself in this situation?
Support from the government and access to funds.
Would you like to add something more?
Support local producers by using local products. Buy more things on traditional markets instead of supermarket. Help local people by buying their products.
The questions were asked on our behalf by Anna and Andrea from How to (ex) change the world.