Marina – Project Manager at Yunus Center. The mission of the Yunus Center is to establish an action-learning platform that fosters the development, implementation and valuation of sustainable social business models driven by research, technology and partnership that effectively solve social problems, with a particular focus on gender equality.
Q1: What do you appreciate yourself in the business mainly for?
I think what we are doing best so far is inspiration. I see that the Yunus brand is really strong. This brings a lot of people to speak with us. Even myself, before coming here, I didn’t really know what this Yunus center was doing, but I knew who is Yunus. I think we are doing quite a good job in taking what this brand has and putting it in more practical approach. And doing all those events to inspire people and support them in moving forward with their ideas.
Q2: What is the biggest challenge for you now?
Finding a way to be financially sustainable and independent.
Q3: What advice do you have for yourself in this situation?
A stronger business plan and more structured ideas, to understand where exactly our finances are and how much we need to charge for our workshop. Also partnership is really a crucial thing in social entrepreneurship area. I came from the advertising sector. There, if people are doing the same things, they are competitors. So if I discover that you guys are doing exactly the same things as we, we just stop talking and we have to do better. Here, in social entrepreneurship, if I see an organization doing the same things I say: awesome, let’s partner! And I think that’s something we can really take advantage of. I was not used to it. At the beginning I couldn’t understand it, why are we meeting with those people? But now I think it’s beautiful, we are growing together and our impact is bigger.
Would you like to add something more?
I think if you want to do something for this world it doesn’t necessarily has to be your own company. It’s easy to start. Wherever you look at, there are people doing good things. You can always come to them and say: hey, can I help you? Starting is really easy, continuing is the hardest part, to keep going and find resilience. That’s the most important thing. If you ever start something by yourself, be passionate about the cause, not specifically about your idea. If your business idea doesn’t work, find another one, but stick to the problem you want to solve. Keep doing and don’t stop.
The questions were asked on our behalf by Anna and Andrea from How to (ex) change the world.